Assisting in marketing campaign development for BayFit which is a fitness program based out of Bay Jiu-Jitsu. Came up with a promotional spring sales campaign, superhero direction on graphic. Pop appeal, strong female presence, with brand colors. Part II: I was asked to do some target marketing for Gay Pride, something fun, campy, sexy and in line with branding… voila! An homage to Tom of Finland and strategically placed kettlebell to keep it family friendly.